Cookie Policy

How Wildernesswrstre uses cookies and similar technologies on this website.

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This Cookie Policy explains what cookies are, how Wildernesswrstre ("we", "us", or "our") uses them on wildernesswrstre.world (the "Website"), and how you can manage your preferences. This policy should be read alongside our Privacy Policy, which describes how we process personal data more broadly.

When you first visit the Website, you will see a cookie consent banner allowing you to accept all cookies, reject non-essential cookies, or configure your preferences by category. Your choices are stored locally in your browser and respected on subsequent visits until you clear your browser storage or change your settings.

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites function efficiently, remember preferences, and provide information to site owners. Cookies may be "session" cookies (deleted when you close your browser) or "persistent" cookies (remaining until they expire or you delete them).

We also refer to similar technologies such as local storage, session storage, and pixel tags, which may serve comparable functions. References to "cookies" in this policy include these technologies unless stated otherwise.

3.1 Strictly Necessary Cookies

These cookies are essential for the Website to function and cannot be switched off through our consent tool. They enable core features such as page navigation, security, cookie consent storage, and form functionality. Without these cookies, services you request cannot be provided.

  • Consent preference storage: Remembers your cookie choices so the banner does not reappear unnecessarily. Duration: up to 12 months.
  • Security cookies: Help detect malicious activity and protect against abuse. Duration: session or up to 24 hours.
  • Load balancing: Distributes traffic across servers for stable performance. Duration: session.

Legal basis: legitimate interests and, where applicable, contractual necessity. These cookies do not require consent under GDPR ePrivacy exemptions for strictly necessary cookies.

3.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with the Website by collecting information in aggregate form. This includes pages viewed, time on site, navigation paths, and general geographic region derived from IP address. We use this data to improve content structure and relevance for users interested in community walking club information.

  • Page view tracking: Records which pages are visited and referral sources. Duration: up to 24 months.
  • Session analytics: Measures session duration and bounce rates. Duration: up to 30 minutes per session.
  • Performance monitoring: Identifies slow-loading resources for technical improvement. Duration: up to 12 months.

Legal basis: your consent. Analytics cookies are placed only when you click "Accept All" or enable the Analytics toggle in Cookie Settings and save your preferences.

3.3 Marketing Cookies

Marketing cookies may be used to measure the effectiveness of advertising campaigns and to understand whether visitors arrived through paid channels. They may be set by us or by third-party advertising partners. These cookies do not store personally identifiable information in a directly accessible form but may create pseudonymous profiles for measurement purposes.

  • Campaign attribution: Identifies which advertisements led to Website visits. Duration: up to 90 days.
  • Conversion tracking: Records when a visitor completes a defined action such as submitting a contact form. Duration: up to 30 days.
  • Remarketing measurement: Helps evaluate audience relevance for informational content. Duration: up to 180 days.

Legal basis: your consent. Marketing cookies are placed only when you explicitly accept them through our consent banner or Cookie Settings.

Some cookies on the Website are placed by third-party services that appear on our pages. We do not control these cookies directly. Third parties may include analytics platforms, advertising networks, and content delivery services. Each third party operates under its own privacy and cookie policies.

We select third-party providers that offer appropriate data protection commitments. Where required, we enter into data processing agreements that restrict how these providers may use information collected through their cookies on our Website.

When you reject analytics or marketing cookies, third-party cookies in those categories should not be activated. Strictly necessary cookies from infrastructure providers may still be used to deliver the Website securely.

You can manage cookies in several ways:

  1. Cookie banner: Use "Accept All", "Reject", or "Cookie Settings" when the banner appears on your first visit or after clearing browser data.
  2. Browser settings: Most browsers allow you to block or delete cookies through their privacy or security settings. Blocking all cookies may affect Website functionality.
  3. Device settings: Mobile devices may offer additional controls for advertising identifiers and tracking preferences.
  4. Industry opt-out tools: Some advertising industry bodies provide centralised opt-out mechanisms for interest-based advertising.

To change preferences after your initial choice, clear your browser's local storage for wildernesswrstre.world and revisit the Website. The consent banner will reappear, allowing you to make a new selection.

Cookie lifetimes vary by purpose. Strictly necessary cookies typically expire within 12 months or at the end of your session. Analytics cookies may persist for up to 24 months to enable trend analysis. Marketing cookies generally expire within 30 to 180 days depending on the campaign measurement window.

We review cookie usage periodically and remove cookies that are no longer necessary for their stated purpose. Updated retention periods will be reflected in revisions to this policy.

Our use of cookies complies with the GDPR, the ePrivacy Directive (2002/58/EC as amended), the New Zealand Privacy Act 2020, and guidance from relevant supervisory authorities. Non-essential cookies require your prior consent before being placed on your device.

We maintain records of consent where required, including the date and categories accepted or rejected. You may request information about your consent history by contacting us using the details below.

We may update this Cookie Policy to reflect changes in technology, cookie usage, or legal requirements. The date at the top of this page shows when the policy was last revised. Significant changes may be highlighted through a notice on the Website. We encourage you to review this page periodically.

For questions about our use of cookies or to exercise data protection rights related to cookie data, contact:

Wildernesswrstre
Central Mall, Queen Street, Upper Hutt Central, Wellington 5018, New Zealand
Email: hello@wildernesswrstre.world
Phone: +64 4 527 7402